To celebrate their new found partnership, LG Electronics and fashion icon Heidi Klum held an exclusive event called LG Rumorous Night to celebrate style and their partnership around the latest handset, the LG Rumor2.

LG Rumor2, which is available exclusively through Sprint, symbolizes self expression at its best, with customizable back plates and a full QWERTY keypad. Heidi Klum, LG’s Ambassador of Style, lent her expertise to design five back plates that were showcased at the event. Guests were encouraged to follow in Heidi’s footsteps and create personalized back plates to reflect their own individual style through an online interactive canvas, which is available to everyone at www.LGRumor2.com.

Celebrities, stylists, industry professionals and fashionistas who embody the essence of style arrived at the Andaz Hotel in Hollywood, CA to walk the red carpet and attend the star studded event. Those in attendance included Heidi Klum, Christina Aguilera, Vanessa Hudgens, Ashley Tisdale, Jennifer Love Hewitt, Jamie Kennedy, Anna Faris, Peter Facinelli, Rosario Dawson, David Spade, January Jones, Christian Siriano and many more. Celebrity guests were adorned with custom Tattooed Steel bracelets that featured the signature butterfly design. Guests at the party checked out the custom back plates and celebrated a night devoted to style, beauty, imagination, and personal expression.

LG Rumor2, which is an updated version of one of our most popular messaging devices, the LG Rumor, was launched in March of 2009 and is exclusively available through Sprint.

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